The future with Hydrostation
Tehcnology and raw power collide. When Japanese engineering harnesses the raw power of flowing water through cutting edge technology, a new revolutionary product is born. Hydrostation is here to meet the needs of the European market, and Ebara entrusted us with designing and crafting a strong visual identity for its launch, with a scope beyond that of just pure technicality, but rather focused on the insoluble bond between the product and its most fundamental element: water.
Executive Summary: Ebara Europe – The Future with Hydrostation In this case study, Blank Studio presents the evolution of the visual identity and storytelling for Hydrostation, Ebara Europe's cutting-edge solution for pressurization and intelligent water management. The project was created to elevate a complex industrial product to a symbol of efficiency, sustainability, and technological design. Blank Studio's approach focused on creating powerful art direction capable of communicating the values of reliability and innovation typical of the Japanese giant. Through targeted art direction and the development of hi-tech visual assets, we transformed Hydrostation into an icon of the water technology sector, positioning Ebara as the go-to partner for the global challenges of water distribution in the future.
The task was to craft a video presentation showing the creative flow blend with the actual flow of liquids. We came up with three distinct visual elements connected through a number of flash-forwards and flash-backs to catch and maintain the viewer’s attention.
Credits
The future with Hydrostation
- Client:
- Ebara Europe
- Art Director:
- Marco Bolzan
- 3D Artist:
- Vincentiu Solomon
- Sound Designer:
- Simone Ferroni